Vishwanath Prasad, more popularly known as Jhingan Sahu, is one of the leading names in the manufacture of real and imitation zari in India. The firm is based in the holy city of Varanasi, more popularly known as Kashi or Benaras, a historic centre of silk-weaving and the manufacture of fine zari.




The Jhingan Sahu family traces its ancestral roots to the Nagkuan area of Varanasi in the early 19th century. In 1938, the family shifted to a new location: Moti Katra in Thatheri Bazar, which has since remained their residence. The family has produced six distinguished generations known for their contribution to the Indian textile and handicraft industry. Some prominent personalities from the family are:

Megha Bhagat (1790-1850)
Visheshwar Prasad (1825-1875)
Gullu Prasad (1850-1905)
Jhingan Sao (1901-1974)

Shri Jhingan Sahu
Shri Jhingan Sahu

And now Shyam Sundar Jaiswal and his two sons, Kautilya and Harsh, are turning this industry toward a new direction on the basis of their hard work, technical skill and commitment. The family retains its prominence in the Varanasi industry, and the manufacture of high quality, custom-made zari of all types remains the biggest asset of the family. The present generation, in particular, likes to ensure that aesthetically-inclined buyers still have an opportunity to experience the beauty of India’s zari-woven or embroidered works of art.

With the Industrial Revolution in Europe, machines and mechanization changed the nature of manufacturing across the globe. By the year 1920, mechanization had entered the Indian zari industry, and by about 1925 electroplating had replaced the traditional hand-fusing of gold leaf in real zari manufacture. After 1965, copper wire began to displace the use of silver. Thereafter, many experiments were undertaken for diversifying the nature and quality of metal thread. Now, numerous effects and colours are available in zari.


| Home |  About us  | History of zari | Our Products | Navinatam | Enquiry Form | Contact us | Admin Section